CARBONDALE, Ill. — Southern Illinois University Carbondale made history Tuesday, Sept. 9, as more than 100 people gathered to dedicate the Charlotte Thompson Suhler School of Journalism and Advertising in the College of Arts and Media. The ceremony, held in the hallway of the journalism and advertising wing near the advisement office, honored Suhler’s generous gift to the school and marked the first time in SIU’s history that a school has been named for a woman.
“This doesn’t happen every day. In fact, this is an extraordinarily rare thing,” SIU System President Dan Mahony said. “Charlotte Thompson Suhler’s story is one of pioneering spirit, media leadership and steadfast philanthropy — a legacy that now inspires future generations of Salukis.”
SIU Chancellor Austin A. Lane said the naming ensures Suhler’s story will continue to inspire.
“Charlotte, your legacy will live on in these halls,” Lane said. “Years from now, students will walk through this space, see your name and be reminded of what is possible when Salukis dream big, work hard and give back.”
From Mount Vernon to New York media
Raised in Mount Vernon, Illinois, Suhler grew up working at the Mount Vernon Register-News, where her father and grandfather managed the paper. By age 16, she was managing advertising accounts and helping in the editorial department.
At SIU, Suhler became one of the first women to major in advertising. She served as president of Tri Sigma sorority, helped organize the university’s first student protest and was in a headline-writing class the day students practiced fitting headlines on President John F. Kennedy’s assassination.
During her senior year, she met John Suhler, a Kansas University student, at a professional conference in St. Louis. They later married and built distinguished careers in New York media, working alongside icons such as Clay Felker, Milton Glaser, Gloria Steinem, Jimmy Breslin and Tom Wolfe.
In 2009, the couple co-founded the Suhler Family Investment Office to make equity investments in select small and early-stage media companies. Mr. Suhler also founded Veronis Suhler, an investment banking firm specializing in communication properties.
A legacy of leadership
Throughout her career, Suhler broke barriers for women in media and philanthropy. She helped connect Steinem with publisher Betty Harris, a pivotal meeting that helped launch Ms. Magazine. She later co-founded the Fairfield County Community Foundation and the Fund for Women and Girls, now the largest of its kind on the East Coast.
Her ties to SIU remained strong. She served on the SIU Foundation Board, participated in the Dean’s National Industry Council and created a scholarship to support women in their junior and senior years.
“This is history for our school, our college and our entire university,” said Dr. Hong Cheng, dean of the College of Arts and Media. “The first school at SIU named after a woman honors a pioneering alumna and elevates a program already known for excellence.”
“Charlotte Thompson Suhler is the perfect role model for our students and Salukis everywhere,” said Jan Thompson, director of the Charlotte Thompson Suhler School of Journalism and Advertising. “She achieved remarkable success working alongside some of the most celebrated journalists of her time, and her charitable work reflects a selfless dedication to improving American life — all from a girl who grew up in Mount Vernon, Illinois.”
Former scholarship recipient Anne Fairfield, a 1999 graduate, credited Suhler’s support with giving her crucial opportunities.
“After receiving the Charlotte Thompson Suhler and Dorothy Morris Scholarships, I was able to achieve a personal goal by working for the Daily Egyptian in my final semester,” Fairfield wrote. “Aside from the financial support, there’s an intangible value to the example set by women supporting women.”
Strengthening SIU’s mission
Suhler’s gift will advance the school’s mission, which emphasizes lab-based learning where students gain professional experience in newsrooms, advertising campaigns and media projects from their first year.
“Charlotte Thompson Suhler’s remarkable generosity and pioneering spirit embody the very best of SIU,” said Matt Kupec, vice chancellor for development and alumni relations and CEO of the SIU Foundation. “Her gift not only honors her legacy as one of our trailblazing alumni but also ensures that future generations of Salukis will have the resources and inspiration to pursue their own bold paths in journalism and advertising.”
SIU is one of only 21 universities nationwide — out of nearly 4,000 — recognized by the Carnegie Classification as both a Research 1 institution and an Opportunity University. Suhler’s gift reflects that dual mission, strengthening opportunities for students to learn, create and lead in a rapidly evolving media landscape.
The dedication also supports Imagine SIU 2030, the university’s comprehensive fundraising campaign. To date, more than $422 million has been raised toward the $500 million goal.